Tuesday, November 01, 2005

Branding States

Business Week has an interesting feature on how states try to brand themselves, from license plates to mottos to flags. It focuses quick a bit on Georgia's use of the peach, especially on the license plate. Strangely, the example plate they use hasn't been in use in Georgia for a number of years. Here a image of the current plate that's on my car--definitely an improvement from the airbrush, but still in keeping with the peach theme.

At least they didn't highlight the newest plate, which has been appearing slowly. Definitely not as cool as the previous one. Putting URLs on things is so 1998.

There's no mention of Georgia's flag either, but I suppose that's because it's changed so many times over the last few years. I suppose the partial nudity kept Virginia's flag out. "Virginia is for Lovers" got high marks as well.

NP: "OK Apartment" - The Oranges Band

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